Exclusive Offer for ILFM Members: Chart a New Course in Legal Pricing with 15% Off the Value Voyage and Free Access to Declan AI
The legal industry is in the midst of a pricing revolution—and ILFM members are invited to lead the way. Big Yellow Penguin is offering an exclusive 15% discount on its acclaimed Value Voyage training programme for ILFM members, plus three months of complimentary access to Declan AI, the world’s first generative AI assistant built specifically for value-based pricing in law firms.
The Value Voyage is a self-paced, online training course designed to help legal professionals move confidently away from hourly billing. Across 17 interactive modules based on Shaun Jardine’s book Ditch the Billable Hour!, participants gain the skills, tools, and mindset needed to implement value-based pricing (VBP) strategies that are client-focused, outcome-driven, and future-proof.
Declan AI adds another layer of support. Think of Declan as your always-on pricing assistant—a charming, expert penguin who provides instant, tailored advice on pricing strategies, scope management, and value communication. Declan brings decades of pricing wisdom into your firm, whenever and wherever you need it.
This exclusive ILFM offer includes:
- 15% discount on the Value Voyage training fee
- Free 3-month trial of Declan AI
- Access to the VBP Colony: a community of 300+ lawyers focused on pricing innovation
Ready to transform your firm’s approach to pricing?
To redeem this offer, simply Click Here for more information.
For just £150 (+VAT) per year, members enjoy a range of valuable benefits.
Learn more about the many benefits of ILFM Membership.